Apple Introduces “Next Generation of MacBook Pro” at WWDC

It has been widely anticipated that Apple would in fact announce a revamped successor to its popular line of MacBook laptops. At WWDC today, Phil Schiller, on behalf of Apple, announced a third line of notebook computers that Phil Schiller called the “Next Generation of MacBook Pro”.

Schiller noted that the company was “willing to discard old, legacy things” in order to make a laptop that was lightweight and thin – a company video full of employee praise for the new product called the laptop “the very best computer that we’ve ever built.”

The new MacBook Pro is built around a 15.4″ retina display at a 2880×1880 resolution, 220 ppi with 5,184,000 pixels. The display is built directly into the unibody setup to make the whole laptop lighter. The new MacBook Pro will sell alongside with the existing line of Pros, which were also updated today.

The laptop includes quad-core Ivy Bridge processors up to 2.8GHz and turbo boost up to 3.7GHz, up to 16GB of MacBook Air-like non-upgradable 1600MHz RAM, and a maximum of 768GB of next generation flash storage. It weighs in at 4.46 pounds and is a radically 0.71″ thin. While it is thinner, the new Pro doesn’t sport a tapered body like the MacBook Air.

While the outward features are immediately evident to the user, the new Pro’s innards are similarly impressive. Apple has designed a new type of fan to keep the whole laptop cool – it uses an asymmetrical system of fan blades to keep the devices from overheating while also being as quiet as possible. Apple claims the new thermal management system operates in a fashion that is nearly imperceptible to the user.

Apple boasts 7 hours of battery life with a 30 day standby capacity. The laptop includes an integrated SD card slot, HDMI, two Thunderbolt ports, two USB 3.0/2.0 combo ports, a MagSafe power port and a headphone jack. The machine also sports “the best stereo speakers ever put into a desktop or notebook”.

The entry level updated pro starts at $2199. The machine comes with the unprecedented Retina display, a 2.3GHz quad-core Ivy Bridge i7, 8GB of RAM, a NVidia GeForce GT 650M 1GB graphics card, and 256GB of flash storage. The new MacBook Pro begins shipping today.

Sites like Engadget already have hands-on impressions with the machine.