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UK Apple Stores May Not Sell The iPhone 3G On July 11

According to an industry publication, Apple Stores in the UK may not be able to sell the iPhone 3G when the July 11th launch date rolls around. The issue stems from the fact that their new policy requires customers to sign up for a contract in-store instead of through iTunes at home. However, Apple UK stores are not able to run credit checks, and store staff have yet to be trained in getting customers signed up for contracts.

"We are currently working closely with Apple to enable them to issue contracts in store," says an O2 spokeswoman. "Full details are still to be confirmed."

O2 also added that they expect iPhones to be available through Apple Stores, Carphone Warehouse, O2 stores, and branded kiosks in other authorized resellers like Superdrug. Prepaid pricing is expected to start at around £350.

[via MacNN]


I hope the same problem does not exist on this side of the pond. Hopefully we Americans will be able to purchase at an Apple store if we choose to do so. I think Apple employees have a better appreciation of how most Apple fans feel about their products compared to AT&T employees. The last phone I bought (non-iPhone), I felt like the employee could care less how it was handled, where it was placed, whether she scratched it in the process, etc. I don't want my first iPhone treated like that.