Starbucks Launches Two Official iPhone Apps For Locating, Paying
Two official apps devoted to helping you locate and pay for Starbucks coffee have just hit the App Store. The apps will be in competition with several unofficial apps made by third parties that perform similar functions.
The first app, called myStarbucks, helps you locate the nearest Starbucks location, as well as search for individual information like hours and available amenities like drive-thru windows. It also includes a full menu and nutrition information for all of their drinks, food, and coffee beans, as well as a “drink builder” that lets you chose each ingredient and check it’s nutrition facts. It’s available in the App Store for free.
The second app, called Starbucks Card Mobile, lets you check your Starbucks membership card status from your iPhone. According to a Starbucks spokeswoman, it will also display a scannable bar code that will be valid in 16 regions in Seattle and the Bay Area due to the high density of iPhones and Starbucks card holders. It is also available for free in the App Store.
The Starbucks Card Mobile is being released as part of a test run during which Starbucks will gauge the effectiveness of the applications, after which they will decide if they should extend the card functionality to other locations.