Netflix Says They Won’t Be Streaming Movies to The iPad Any Time Soon

During Netflix‘s quarterly financial conference call yesterday, CEO Reed Hastings stated that they have no intention of creating a Netflix streaming app for the iPad, now or in the near future. According to Hastings, Netflix is spending most of their time focusing on “larger screens,” and that an iPhone or iPad app is something they’d “get around to” once they’ve become ubiquitous in other areas.

“We haven’t yet done or submitted an iPhone application,” Hasting’s said. “We’re optimistic that … it could be approved but there’s no way of really knowing in advance what Apple’s stance would be on that. Of course, that application, if it works on the iPhone would work on the iPad.”

“It’s not a huge priority for us because we’re so focused on the larger screens. Until we get our TV ubiquity and our Blu-ray ubiquity and we’re getting close on video game ubiquity, then we would next turn to the small screen. It’s just not a primary movie-watching (option). So it’s something we will get around to but it’s not in the near term.”

Of course, this wouldn’t be an issue if the iPad wasn’t a closed system like the iPhone. Netflix currently streams select movies using Microsoft’s IIS Media Service, which generally runs on the desktop through the Microsoft Silverlight plugin. Microsoft has demoed Silverlight running on an iPhone in the past, although Netflix would still have to properly encode their videos to make it work.

[via Ars Technica]

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