Live Traffic Coming To NAVIGON’s MobileNavigator GPS App

German software developer NAVIGON AG announced the released of the Traffic Live feature for its MobileNavigator application [App Store, $89.99] for the iPhone. The application utilizes real-time traffic information as well as historic data to calculate better routes that avoid congestion and get drivers to their destination faster.

The Traffic Live feature reportedly uses real-time speed data from over one million drivers across North America including commercial fleets such as trucks and taxis but also regular drivers with a GPS system. If several vehicles on a road report slow speed, the system recognizes congestion and provides an alternate and faster route. The feature also uses an intelligent fusion of information from traffic cameras, speed sensors and conventional traffic messages coming through a radio network. In addition, the system includes historic traffic data to assist with the prediction of road conditions when calculating a route. This includes information about traffic conditions on certain holidays or yearly events, allowing the driver to avoid taking routes that traditionally are congested on a regular basis.

The software automatically includes the traffic information when calculating a route, and users receive immediate on-screen alerts via iconic warnings indicating new incidents and congestion along the current route. The NAVIGON MobileNavigator provides detailed information regarding the severity of the incident and the speed of traffic flow. Based on the real-time traffic warnings and the excellent mapping functionality the user can determine an efficient, alternative route or stay on the course. The software automatically adjusts estimated time of arrival. Per recent reports, the company is also working on adding connected services such as integration of search engines for POI searches.

Traffic Live will be available as an In-App Purchase for $24.99. Users can add the service directly within the MobileNavigator app. For the first four weeks, the feature will be available for an introductory price of $19.99. After the one-time purchase, users have the service available with no month-to-month service fees.

Mobile Navigator requires an iPhone 3G or 3GS running iPhone OS 3.0 or later to install and run. The MobileNavigator for the iPhone is available for $89.99 in the Apple App Store and is equipped with maps of North America from NAVTEQ. There are no subscription fees attached and no map downloads during navigation.

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