[Edward Kirk]

Apple has released three new iPhone ads. They might not be what you would expect. Whereas the original ads focused on demoing the new features on the device to an audience who had never seen anything like it before, the new ads take a completely different approach. Now that everyone knows essentially what the iPhone does, Apple is turning to their users.

The new ads consist of an average person, the same as you or I in appearance, standing in front of the same black background as the original ads, talking about their story involving their iPhone.

The first new ad, titled "Mankind", features Doug, a businessperson, telling us about how he believes that the iPhone is "One of the greatest advancements of mankind". He specifically points out how the iPhone's visual voicemail has changed his life.



"Mankind" click image to view


The second ad, titled "Meredith", shows Elliot, an average young man recalling the story of how his iPhone's wireless internet capabilities saved him and his girlfriend from an embarrassing situation when they were about to meet her boss and boss's fiancée.



"Meredith" click image to view


In the third ad, titled "One Thing", yet another average looking fellow by the name of Stephano praises the iPhone for replacing the previous iPod, camera and two phones he carried around before he got his iPhone, making his life that much simpler.



"One Thing" click image to view


Back in August of this year, Apple posted a small blurb on their site asking users to submit a memorable story about life with their new iPhone. I'm not sure, but I would guess that this might be the result of those user-submitted stories.

[agent6998]

The "One Thing" commercial was based on what I wrote about my iPhone. It's great that I can now have my iPod and Phone all-in-one!

the last thing i wanna see is another commercial for something that apple is completely ruining for everyone! let me setup the commercial i wanna see......

Steve Jobs walks up, he shows the iphone.....he then stats that all is well and no more updates will ruin what so many people have done to make a product better than ever. he then scrolls through he emails and pops one open and it is addressed to all Iphone owners and it reads, " to all my customers, i have just announced another price drop, and a many thanks to the Devs for helping apple realize that i have been a nearsighted bastard for too long and have decided to stop being such a prick and let you, my customers, do with the Iphone what you will" and then at that moment he breaks down in tears and walks off the set!

thats just my fantasy! or is it?????

[pezman]

Originally Posted by mikef

the last thing i wanna see is another commercial for something that apple is completely ruining for everyone! let me setup the commercial i wanna see......

Steve Jobs walks up, he shows the iphone.....he then stats that all is well and no more updates will ruin what so many people have done to make a product better than ever. he then scrolls through he emails and pops one open and it is addressed to all Iphone owners and it reads, " to all my customers, i have just announced another price drop, and a many thanks to the Devs for helping apple realize that i have been a nearsighted bastard for too long and have decided to stop being such a prick and let you, my customers, do with the Iphone what you will" and then at that moment he breaks down in tears and walks off the set!

thats just my fantasy! or is it?????

Everybody knows that the iPhone is the coolest thing created by the hands of man in the last couple of years. Suck it up and deal.

Originally Posted by pezman

Everybody knows that the iPhone is the coolest thing created by the hands of man in the last couple of years. Suck it up and deal.

well if owning 2 iphones and waiting in line for 9 hours is sucking it up and dealing with it then im there. i dont hate apple im pretty sure i have the concept of what apple does and me as a consumer what my responsibilities are, i just am a venting. i dont understand what sucking it up and dealing with it has to do with anything ive said.