Yesterday Navigon AG announced the launch of Navigon MyRegion [App Store, $24.99], the company's new iPhone navigation app that allows users to purchase only the region they need instead of a more expensive, full US map. Access to the first region is available an introductory price of $24.99 (normally $29.99) until April 12th with no hidden charges or additional monthly fees. Additional regional maps can be accessed as an In App Purchase for an introductory $12.99 (normally $14.99) MobileNavigator with map access for all of North America (including Eastern, Central and Western U.S. as well as Canada) is available for $79.99.
Navigon MyRegion includes all the features and capabilities as MobileNavigator 1.4 plus Navigon MyRoutes, which will be added to MobileNavigator North America via an upcoming update to 1.5.0 due this spring. Navigon MyRoutes is feature that learns from the users driving style to provide customized and better route recommendations. The feature also offers up to two alternative routes clearly displayed on a map including ETA, distance and driving time.