Official Yahoo Mail Client Launches for iPhone
Although Gmail continues to be the reigning champion in the field of email services, Yahoo still boasts a total of over 110 million people that are using the services that it offers. For those who are dedicated users of the service, an augmentation was announced earlier today making the whole experience both more intuitive and robust with the launch of an all-new desktop client as well as a brand new mail app for iOS.
Yahoo, earlier today, published a blog post highlighting the introduction of an updated web mail client as well as the release of a new iPhone app. Marissa Mayer, CEO of the company, made the announcements herself noting that two main factors were focused on primarily when designing the iOS-compatible and web-based applications: speed and ease of use.
You’ve told us loud and clear that you want fewer distractions when it comes to email. You want to quickly login, communicate, and get on with your day. And we’ve listened. Starting today, the new Yahoo! Mail is fast, easy and available anywhere you go. These improvements will be available on all major platforms: Web, Windows 8, iPhone/iPod touch and Android.
We’ve redesigned the new version of Yahoo! Mail with speed in mind – getting through your emails is faster than ever before. We’ve also made your inbox more intuitive and easier to navigate, allowing you to focus on what matters most: your messages. And, because mobile is everything these days, Yahoo! Mail now has a consistent look and feel across devices.
This app is designed for both iPhone and iPad
Our first impressions indicated that the application is quite similar in look and function to Gmail’s official mail client for iOS, which was recently updated, as well as other mail applications for smartphones. Sporting the company’s signature color scheme, – mostly white with slight hints and dashes of purple – the application is incredibly easy to use.
At first glance, Yahoo! Mail looks a whole lot like Sparrow. Comparable features include the overall interface cleanly embellished by subtle graphical accents, collapsible menus and also similar functionality icons lining the bottom of the screen. However, the main difference between the two aforementioned apps, aside from the fact that they’re both compatible with two different services altogether (Yahoo and Gmail, respectively), is that the latter is a premium app weighing in at $2.99.
Another blog post from the General Manager of the company, Vivek Sharma, notes that the application’s underlying performance has been improved to offer a quicker composition and reading of emails:
Our new, native apps have been built for speed. You can easily scan your inbox and quickly triage – starring important messages that need follow-up, filing messages to folders and deleting unimportant ones – all from the inbox. With infinite scroll, you can quickly find emails from last month or even, last year.
We’ve also reduced steps to save you time. When you log into Yahoo! Mail on the Web, it’ll take you directly to your inbox. We’ve tweaked the underlying performance so it’s faster to compose and read messages. After you send a message, we now take you right back to the inbox. Collectively, that works out to 36 million minutes saved every day.
You can check out Yahoo! Mail on the App Store for free.